OneUp Sales is a gamified performance & contest management platform for sales teams whom I began working with shortly after their company launch. The aim was to help expand and unify their brand image, which at that stage was just a logo, so we began with some business stationery and developed an eye-catching range of business cards, letterheads and compliment slips for OneUp Sales to use within their marketing. Following the initial launch I was asked to create a variety of requirements for an upcoming sales / networking expo that the team were to attend. The artwork, applied over pull-up banners, backdrops, leaflets and magazine advertisements, and revolving around similar ideas and patterns as the business stationery helped to create a consistent yet versatile brand image for the team and allowed the team to stand out from their competitors at the show. More recently, and to top off the new OneUp website launch, I designed a series of data-driven icons that could accompany the four key selling points on their homepage. These now accompany the information-led layout to aid visitors and potential users of the platform in understanding how it works. View full project: https://www.emilymerchant.co.uk/project/one-up-sales/