The House of Cool - Rebranding
The House of Cool is a Lisbon-based creative lab with a “no product” rule: everything is limited-edition and crafted with obsessive attention to detail.
The rebrand repositions the studio as a curator of original, design-driven experiences — emphasising creativity, originality, and high quality.
I introduced a graphic language that balances bold forms and subtle textures, reflecting their ethos: turning the ordinary into the extraordinary. The visual system adapts fluidly across product displays, digital touchpoints, and physical installations.
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