Effective Altruism Hong Kong is looking for a Social Media Manager.

Overview:

• Freelance; part-time: 5 – 10 hours per week
• Language: English
• Location: Anywhere (Remote)
• Salary: $150 HDK per hour
• Applications closing: until filled

Job Description

Effective Altruism Hong Kong is seeking a talented Social Media Manager to co-develop and execute a content strategy that educates, engages, and grows our community. You will be responsible for transforming our message into informative and interesting posts across Instagram, Facebook, and LinkedIn, while also curating a monthly newsletter. This is a contract position with the potential for ongoing work based on performance.

Responsibilities

Content Creation & Strategy (70%)

• Develop a monthly content calendar that aligns with our brand voice, marketing goals, and key business dates.
• Create high-quality, visually appealing, and informative content (graphics, short-form video, reels, static posts, and stories) for Instagram and Facebook.
• Create and professional, relevant content for LinkedIn based on our writing team’s output, to establish thought leadership.
• Write compelling captions that encourage engagement and reflect our brand’s tone.
• Source or create basic visual assets (using tools like Canva).

Community Management & Posting (15%)

• Schedule and publish content across all platforms using management tools (e.g., Meta Business Suite, Buffer, Hootsuite).
• Monitor comments and direct messages, engaging with the community in a timely and authentic manner (escalating customer service issues as needed).
• Stay up-to-date with platform trends (especially Reels and LinkedIn features) to keep content fresh.

Newsletter Curation (10%)

• Compile, write, and design a monthly email newsletter.
• Curate the best content from the month’s social posts, industry news, and EAHK updates into a digestible format.
• Manage the email list and send the campaign via Mailchimp.

Reporting & Analysis (5%)

• Track key performance metrics (reach, engagement, follower growth, website clicks) and provide a brief monthly report on what’s working and recommendations for improvement.

Role Requirements

• Proven experience managing social media accounts for a brand (please provide links to portfolios or handles you have managed).
• Strong writing and editing skills with impeccable grammar.
• A knack for taking complex/quantitative topics and turning them into informative and interesting visual content.
• Proficiency with graphic design tools (Canva is a must; Adobe Creative Suite is a plus).
• Familiarity with social media scheduling tools.
• Self-starter who can manage their time effectively and adhere to a content calendar.
• Basic video editing skills for Reels.

Nice-to-haves

• Interest in effective altruism or the nonprofit sector
• Bilingual in English and Hong Kong Chinese
• Experience with email marketing platforms (e.g., Mailchimp).