Discobowl Lane Branding & Installation
This project involved designing and producing bold, modern lane graphics for Discobowl to enhance the customer experience and inject vibrant energy into the venue. The aim was to create a visual style that reflected the fun, dynamic atmosphere of bowling while tying in seamlessly with the brand’s existing colour palette and identity.
Working from concept to installation, I developed custom artwork featuring gradient tones, geometric textures, and playful patterns to create maximum visual impact under venue lighting. Each lane divider was precision printed, laminated, and applied on-site, ensuring durability and a flawless finish. The result transformed the lanes into a striking focal point that invites players to engage and enjoy the space.
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