LIV - Dangerously In Love
As part of an extensive PR campaign for an exciting new artist we were commissioned to shoot the video for LIV's lead single, Dangerously in love. We aimed to bring to life the confusion and frustration of a love that's as good as it is bad. The rewind creates a movement as if she is being pulled back to her lover against her will, as if heart is overpowering body. It also provides the idea of a repetitive situation, the constant fighting and making up over and over.
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