“Freelancers working in the creative industries lose an estimated £5,394 each year through working for free.” Despite a growing number of people choosing to work independently (there are around 1.9 million freelancers in the UK), unfair pay is still a major issue. Fair trade image licensing company, Picfair, have called upon some experienced freelancers from various sectors of the creative industries to share their best advice for setting a fair price.
The BIG question of 'How to find work as a Freelancer' is a make or break one for most freelance businesses and an area that many have difficultly with. Most creative freelancers struggle with this aspect of their business as they simply have no experience in sales or marketing and find the art of finding paid work a problem. In a previous article we conducted a study of where freelancers are finding work and now we're looking into how they are landing these freelance jobs.
The main reason most freelance businesses fail is that they simply run out of money. Overheads are generally low but generating a steady flow of income can be a challenge. Creative freelancers in particular often struggle with this side of the business as it's not in their nature to go out and hustle for sales. To help see where sales are coming from we dug into the data, went through our stats and asked a bunch of established freelancers where they get jobs from. Here's what came back.
Makeup Artist jobs in London are everywhere. From weddings, proms and Halloween to fashion, media and SFX, there are plenty of makeup jobs in London if you know where to look. However, if you are struggling to find makeup jobs, you’re not the only one!
Setting photography rates can be a confusing. It’s something that stops most photographers in their tracks. Especially for freelance rates, photography has a number of nuances that should be considered. Whilst using conventional freelance rates calculators may provide a ballpark figure, it can often be way off the mark for your sector, location and experience. Here is our guide to help you find your true worth as a freelance photographer and hit that pricing sweet spot.
It takes a range of character traits to become an established freelancer. Resilience, creativity, and adaptability are useful. Strong communication skills and an eye for an opportunity don’t hurt either. Patience, however, is in short supply and many new freelancers are failing to land jobs because of it.
So you think you can write, huh? Freelance copywriting is much more than writing for websites, companies, and organisations. It's about running a business whilst developing your contacts, skills, and clients. It's about coffee. Lots and lots of coffee.
CLEAR COMMUNICATION FROM THE START TO THE END OF THE PROJECT When freelancing on a specific role, communication is key to ensuring you meet project expectations and will further improve your chances of any future work with the employer. Firstly and probably most importantly, always make sure you are responsive to any potential employer inquiries. If you happen to miss an employer’s phone call, be sure to call them back within 15 minutes and do not wait until the next day to return their call.