The Freelancer Club Blog

HOW TO USE SNAPCHAT FOR BUSINESS

SnapChat for business can help drive traffic to your site. What is Snapchat? It’s a fun mobile app that allows users to capture photos and videos that disappear after a short amount of time. And it’s also having a big impact on brands both big and small. Here's how freelancers can use Snapchat to boost their business.

TOP TIPS WHEN DESIGNING THE PERFECT BUSINESS CARD

Designing the perfect business card isn’t always as easy as it sounds. In that 85mm x 55mm space you need to encapsulate your brand and business seamlessly to make your network eager to find out more. To help you get people picking up the phone or dropping you an email, instantprint have put together a handy guide on how to design a business card that attracts the right customers.

FACEBOOK: ADJUSTING TO ANOTHER ALGORITHM

Changes to Facebook algorithms directly affect how content shows up on a user’s news feed - and they have a direct effect your freelance business too. Facebook algorithms determine who sees your posts and when, but the whole process can feel a little complicated particularly as they seem to move the goalposts on a weekly basis.

6 WAYS NOT TO USE TWITTER

Twitter is a fantastic business tool. You can connect with customers, keep tabs on the competition and get feedback on your brand. But it can be a confusing and noisy space. If you’re eager to find out how to use Twitter for business, here are some strategies to avoid:

SHOULD YOU USE AUTOMATED TWITTER MESSAGES?

Freelancers love Twitter. If you're not on it, get on it. Sending Direct Messages (or DM's) is also a great way to make contact privately and is an underused tool. However, you've undoubtedly come across a message from someone you've started following that seems a little generic or asks for verification. Automated communication is becoming more popular so what are automated messages and should you use them?

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