Building your online reputation as an expert in your field can dramatically benefit your freelance business. In an increasingly crowded marketplace where competition is rife, buyers will often choose price over quality. One way to combat this is by cultivating an online reputation that establishes you as an expert in your field and raises your profile as a service provider. As well as increasing the likelihood of your name appearing in search results above your rivals using SEO or PPC campaigns, a well established online persona can help build trust with new clients and encourage sales. Here's how to raise your profile without spending thousands on PR.
Creative Network 101. While independence is what inspires many freelance creatives to pursue a self-employed career, having a supportive, creative network of fellow like-minded freelancers is essential. However, for freelancers, forming those types of tribes, communities, and connections can be difficult. Welcome to the awkward-free way of networking.
Loneliness is not reserved for freelancers. There's an epidemic of lonely people in a time when one can connect with thousands of people instantly online. The feeling of loneliness can be debilitating. It can prevent us from going out, pursuing our goals, following our passion. You may even be questioning if freelancing is right for you. It can be a dark time for some and, although it can be difficult to admit, we could all do with a little help from time to time. Freelancing is one of the most rewarding and fulfilling career paths you can take but finding stability and success doesn't come easily. So, we'd like to talk about community and how you can build one! We've compiled a few tips to get you on the right track.
Welcome back to our second Portfolio Review Live session with esteemed fashion photographer, Dino Busch, guiding us through another selection of portfolios. In this session, Dino delves into the portfolios of Style with Flare founder, Lorna Fagan, photographer Nigel Buckner and makeup artist, Joana Ascenso. Enjoy.
It all starts with the profile! Upload a profile pic, examples of your work, a bit about you and social media links. A complete profile will enable you to showcase your work to a community of freelancers and potential clients. When messaging others for potential collaboration or directly applying for a test shoot, your profile will be viewed by others so it's vital that it's jam-packed with details. Equally, your profile will be the main deal-breaker when it comes to landing jobs. Statistically, a complete profile is 82% more likely to be clicked on compared with an empty profile. Check out all our Tutorial Videos in the Members Area.
Improve your chances of landing jobs with tips from the Freelancer Club. Ensuring that your profile is ready to be reviewed, your quote is competitive, your proposal contains the key information and you show the client an appropriate set of images for the specific project.
Learn how to properly upload new projects to your Freelancer Club profile using images, video, text, tags, location and credits to increase you exposure and engagement. How you present your portfolio will have a significant impact on your experience as a member. It will improve your chances of landing jobs whist increasing the number of enquiries, comments, likes and messages you receive.
We’re all vastly familiar with the overused adage—“I’m still stuck at work.” It can be used for anything pertaining to family and friends—dinners, parties, meetups, your 7-a-side midweek footy team where everyone in the Whatsapp group starts dropping like flies the closer it gets to kickoff...where you have a sneaking suspicion it’s all BS because they have decided they can’t simply be arsed playing in torrential rain.