You know what I love the most about being a copywriter?  Yes, I love the words. Yes, I love the creativity and imagination.  Yes, I love some of the exciting projects I get to be a part of.  And yes, I love it when my work is published and it’s there for the whole world to see — although I secretly dread it too. I also love that I dread it…it reminds me that I care.  I love all of these things that come with the job. But you know what? — none of them come close to what I really love the most.  The solitude.

There’s a new beauty trend taking hold of the internet. Long gone are the days of using make-up to conceal your blotchy face in the bathroom at work, now the make-up artists of Tik-Tok have made tears fashionable. 

In this informal online talk between Freelancer Club and Ladies, Wine & Design (Southampton), we explore the various experiences and methods of designers & creative freelancers in order to learn from each other and form connections.

Life as a freelancer brings up a lot of very unique challenges that may not crop up as regularly if we were working a normal 9-5 job. Imposter syndrome, burnout and compare & despair frequently impact freelancers. Whilst working for ourselves is incredibly rewarding, these challenges can very easily stop us from achieving all that we envisioned when we made the decision to go freelance.

If the pandemic has taught business managers and founders anything, it's that we must learn to trust our teams. COVID has expedited what we in the freelance sector have been predicting for a while. A full reevaluation and restructuring of our workforce to integrate remote working, a better work-life balance and less emphasis on the factory model. Now, as companies settle into a new way of working, have we done enough to incorporate an ethical freelance hiring process into our blended model?

This Masterclass is for freelancers and small business owners who want to learn how to attract more clients using LinkedIn content. People do business with people that they know, like and trust and it’s the role of content that will set you apart from the crowd.

In the world of advertising, we are often surrounded by faceless bodies trying to sell us the hottest new thing. But have you ever stopped to consider the people behind the pictures? While you’d be forgiven for thinking that body part modelling is only for people with pretty feet, well-manicured nails or a face for radio; in reality, there is a wide range of opportunities available for any body part that you’re feeling particularly proud of. If your eyes are the perfect shape for winged eyeliner or you can do a hair flick worthy of a L’Oréal commercial, you’ll likely be snapped up by the beauty industry for their latest advertising campaigns in an instant. From bald heads and belly buttons to eyelashes and earlobes; if you can pose with it, you can model with it.

Do you use video as part of your social media marketing strategy? Would you like to include video as part of your offering to clients?  Video content on Instagram, TikTok, even Facebook, has become essential to generate engagement and the tech we need to produce it is in our pocket.