Jack of all trades, master of one! In today's freelance market, most sectors seem to be extremely populated. When figuring out your brand and deciding what you are going to offer, it can feel a bit like being a drop in an ocean. It's hard to come up with an innovative idea or unique service that people will actually use and benefit from. While this is true and untapped ideas are harder to find I believe that targeting a niche in the market will help you in your pursuit of freelance happiness.
Freelancer Club hit the streets and asked a few freelancers 'what are the best and worst aspects of freelancing?'.
Companies big and small, startups and freelancers are starting to see the benefits of an approachable brand identity. Clients are interested in your story and the people behind the business. Having a photographer produce professional headshots, portraits or brand images of you and your team can add a huge amount of value and another level of professionalism to your brand. Here's why it matters.
When you make the decision to take a training course, you’ll come to realise there are hundreds, if not thousands of options to choose from in any one subject area. Although it may be necessary for your educational goals or the chance to progress at work, it can feel overwhelming when you’re unsure of how to whittle down your choice.
There are two key factors one must take into account when choosing the freelance life. The first is the whether you have the required skills to perform your services at a high enough standard to justify charging for your time whilst possessing the ability to successful run a business. Common traits found in such successful freelancers include adaptability, creativity and a thick skin.
Think of modelling and it conjures up thoughts of exotic locations, lucrative contracts and a glamorous lifestyle. Times have changed however and the modelling industry is unrecognisable from the stereotype of even 10 years ago. In times past, models had to be represented by an agency and were a very rare breed. Now in a highly competitive market with fewer jobs, models are taking their careers into their own hands and starting to create their own freelance pathways.
Whether you're a freelance makeup artist, photographer, model or stylist, there are many ways you can use video to gain more industry reputation.
Our latest Masterclass will teach you how to land jobs, build contacts and develop business relationships by focusing on you! What you wear, body language, how you approach a client and the way you act will often determine if you get the job or get asked back to do it again. No matter which fashion tribe you belong to, the way you contact yourself will reflect on your brand. It’s easy to drag up the old expression, ‘Dress for Success’ but how does that translate in today’s diverse and independent freelance market? To celebrate London Fashion Week, we're going to show you how.